Many blog owners look for outside or ghost writers to help them get good content in their blog. You might do a Google search for “blog writing services” and find quite few firms offering this service. And it is not without some merit. If you can partner with a blog writer that is an SEO professional and understands your needs, you can probably purchase good, custom, relevant blog posts for your marketplace. We can not assure the quality of any of their services, but a few we have found are:
While the approach of these types of service providers differs slightly, you can get blog posts from each. Ezinearticles has thousands of approved posts already organized by category so that you can look for content that relates to your marketplace or keywords. The blog posts are free, but you must abide by their strict Terms of Service which means no modification of the article whatsoever. Plus proper credits, links etc. This is great if you can find the right articles for your needs.
Other blog services sites offer various pay for blog post plans. Some charge by word, per post or discounts for higher volume post packages. If you are providing a blog written in English, be careful to get sample posts to judge the quality of the writing and the readability. Many of the writers are offshore or English is not their primary language. This may be perfectly OK, or it may be a big problem leaving you with rewrites and editing issues. (more…)
Third Party Blogs was contacted by ReactionPro LLC, a company that builds a cool defensive baseball training aid. It is called the ReactionPro Pad. This baseball training aid is great for infielder drills and catchers by simulating irregular or bad hops that are so typical in baseball. The product is already distributed in many major leading sporting good stores.
They wanted us to build a third party blog to better promote the product and some upcoming events that they are sponsoring. So we did. The WordPress blog is baseball-training.net
ReactionPro had started a blog themselves, but like so many companies just could not find the time to post articles to the blog. Todd Hughes from ReactionPro said “Just like it says on your blog, we want the advantages of the blog but we just don’t have the time.”
And the advantages are not just having the blog, but in a finely tuned blog programmed for maximum SEO effectiveness. So WE BLOG FOR THEM based on the best keywords for their marketplace derived from our research. We have done a fair amount of SEO optimization already. But there are months of work and optimization left to do.
The site has only been live for a few days. It already has 25+ pages/links indexed by Google and the Alexa ranking is rapidly improving.
We will be providing a complete case study on this blog and ROI for ReactionPro in the coming months. We plan to provide a time-line of SEO metric improvement and revenue growth due to an increase in traffic to their on-line store.
Most everyone has heard the term K.I.S.S. or keep it simple, stupid. There is a reason why K.I.S.S. works. We are all inundated by information and data and we have a limited capacity to understand and retain it. When we train our clients, we limit each training session to two hours as even with good note taking, you reach the point of zero retention. Third Party Blogs operate in the same way. We could produce lengthy blog posts that go on and on about a particular subject, but why? What is the goal of the blog? It is to get traffic on valuable keywords. It is to beat your competition in the search engine game.
We like to call this this the “John Madden” approach. The now retired U.S. football announcer and coach had a knack for the simple, basic description of a play or action. He was telling you what you already knew and saw. Like “And then this guy goes up here and Boom!” He would use the tele-strator which was basically a light pen for the TV and circle the action on a replay. You had already seen it and understood what happened. And people loved him for it. He was one of the most popular announcers in football history.
So when we write blog posts for you, we like to use the same approach. We write all around the topic. We reinforce the keywords that we have targeted. And we keep it simple, so that it is easily understood and digestible. And right now, the search engines love that.
And this simplicity sounds easy, but it is actually a process that has been developed over time which yields the best results. So it is not quick and dirty. It is smart and calculating. But on the outside it looks simple. Even John Madden honed his craft until he perfected the simplicity. And it worked.
As a very busy web developer and marketing guy, I rarely have time to do anything extra, like call my Mom, spend time with my children or play golf. There does not seem to be enough time in the day to develop, support clients, run my business, collect money etc. Then along came social media networking. Like I have time to “tweet” about my weekend or some trending topic. Like I have time to build a Facebook page and associate with people coming out of the woodwork from my past. Like I have time to write a blog about relevant industry topics or supporting new services we offer.
But then a funny thing happened. I reluctantly “tried” the Facebook thing. And I liked it. It was, well addicting. But I did not yet “get” Twitter. Then I tried Twitter. Then I started learning from insightful tweets. I bookmarked blog after blog. I watched podcasts. I started commenting on blogs! (more…)
It is impossible to overstate how important good link building is for SEO and blogging success. This is a vital part of the process that we employ throughout the creation and maintenance of your blog. There are different types of links, each carrying different value to your third party blog. The quantity and quality of the links play a big part in the SEO success of your blog. For this post, we will be looking at one way “inbound” links.
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