Who is Thirdpartyblogs.com For?
We are pleasantly surprised in the viewership and comments of our young third party blog in less than one month. It is interesting to parse the comments and help shape both the posts and the promotion of the blog. One of the challenges is “positioning” a blog so that it is presented or optimized to the target audience for which it is intended. While we would like as many readers as possible to find us, we want to make sure that potential clients will be the lions share of targets we reach.
We get many comments to our posts like “duh, no kidding” or “everyone knows that”. Well, that is incorrect. People who are already blogging or SEO experts know a lot about a lot. And the rate of change that grips online social anything is staggering.
Who Is Thirdpartyblogs.com for?
So here is the deal, the people/businesses who need a third party blog are not experts in blogging or SEO. They are experts in “their” marketplace and they are very busy. They also would like better traffic to their primary website and a blogging presence. And that is many, many people. In reality, it is most companies. Since traditional media is in love with social media stories and reporting (and why shouldn’t they be?) CEOs, business owners and managers are hearing about “social networking” but do not really understand what to do or how it may impact them. So they will probably search the Internet to find a blog or something to educate them. And they might find, well, thirdpartyblogs.com. Get it? So if you have a business that sells scuba equipment, but there is a lot of competition, and your primary website does not do well with the best keywords in organic searches, and a huge scuba company dominates the search engine results pages, a third party blog can help you achieve much better search engine positioning and traffic to your existing website. And we blog for you! This way you continue to do succeed at what you do best, without the time commitment to blogging.
And It is For Everyone Else!
We also welcome/love readers of this blog who are SEO, blog, and social media experts. We want your feedback, even if it is not 100% positive. We want mashable.com and other blogs to look at what we are doing and critique it. The service of third party blogging will continue to mature and re-define itself as clients needs are presented. And of course, we hope the term “third party blogs” goes viral.
